Every product you purchase from This is Beauty helps reduce the environmental impact of the beauty industry. Just because there is an imperfection doesn’t mean the product should end up in landfill. What's inside is perfect!
We only partner with trusted retailers and brands with full traceability back to the manufacturing source. All of our products have their authenticity guaranteed and are put through our 6-point quality control process.
Free shipping on all orders over £25. If your product is less than £25 consider adding more to your basket to take advantage of this offer. Cannot be combined with discount codes.
Inspired by the luxury of travel, our Beauty on Board 6 piece brush sets are designed to take you everywhere, with a collection of 7/8ths sizedessential tools for face & eye perfect to pack in your carry on or simply to remind you of your favourite glamorous destination.
Brush Length - 7/8ths
Brush Head - Full size
A35 Foundation brush
A04 Precision powder brush
A32 Precision cheek
B08 Retouch brush
A28 Flat eyeshadow brush
A24 Brow styler
Your favorite brands and products at accessible prices, with quirks and imperfections and their own story to tell.
Combating unnecessary waste in the beauty industry by purchasing perfectly good products to keep them in circulation for longer.
We’re a movement. A community. A conversation. We’re working with you to have hard conversations and change from the inside out.