Every product you purchase from This is Beauty helps reduce the environmental impact of the beauty industry. Just because there is an imperfection doesn’t mean the product should end up in landfill. What's inside is perfect!
We only partner with trusted retailers and brands with full traceability back to the manufacturing source. All of our products have their authenticity guaranteed and are put through our 6-point quality control process.
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Promote a plump, dewy-looking visage with the Pai Skincare Hyaluronic Acid Booster 0.3%. The lightweight drops are ideal for dry and sensitive skin types, delivering long-lasting moisture to the skin.
Featuring 100% naturally-derived ingredients, the concentrate is powered by three molecular weights of hyaluronic acid, designed to hydrate and visibly enhance the skin’s radiance. The versatile drops can be applied directly to the skin or blended with your moisturiser or serum for a boost of moisture.
Your favorite brands and products at accessible prices, with quirks and imperfections and their own story to tell.
Combating unnecessary waste in the beauty industry by purchasing perfectly good products to keep them in circulation for longer.
We’re a movement. A community. A conversation. We’re working with you to have hard conversations and change from the inside out.