Every product you purchase from This is Beauty helps reduce the environmental impact of the beauty industry. Just because there is an imperfection doesn’t mean the product should end up in landfill. What's inside is perfect!
We only partner with trusted retailers and brands with full traceability back to the manufacturing source. All of our products have their authenticity guaranteed and are put through our 6-point quality control process.
Free shipping on all orders over £25. If your product is less than £25 consider adding more to your basket to take advantage of this offer. Cannot be combined with discount codes.
Discover the award-winning Living Proof PhD Conditioner, a revolutionary formula that combines five haircare benefits in one bottle. Infused with a refreshing citrus fragrance, the conditioner cleanses the strands to help effectively remove dirt and oil, working to keep the hair cleaner for longer.
Powered by the patented Healthy Hair Molecule, the fortifying formula helps to smooth, condition and polish, while enhancing volume and radiance. The conditioner additionally offers heat protection of up to 230°C, making it the perfect accompaniment to your haircare rituals.
Cruelty-free.
Colour-safe.
Your favorite brands and products at accessible prices, with quirks and imperfections and their own story to tell.
Combating unnecessary waste in the beauty industry by purchasing perfectly good products to keep them in circulation for longer.
We’re a movement. A community. A conversation. We’re working with you to have hard conversations and change from the inside out.