Get 25% off everything in our Black Friday Sale. Ends Monday 2nd December. Use code BLACKFRIDAY at checkout.
Every product you purchase from This is Beauty helps reduce the environmental impact of the beauty industry. Just because there is an imperfection doesn’t mean the product should end up in landfill. What's inside is perfect!
We only partner with trusted retailers and brands with full traceability back to the manufacturing source. All of our products have their authenticity guaranteed and are put through our 6-point quality control process.
A super smooth, non-sticky formula that delivers multi-dimensional shimmer with a high-gloss, mirror-shine finish. Enriched with Sweet Almond Oil and Vitamin E, Beyond Lip Polish will instantly nourish your lips and deliver a supreme glossy shimmer.
Beam will add a bronzed golden shimmer to the lips and is beautiful on deeper skin tones as a nude gloss. You can wear it alone or over a lip liner/ lipstick. On lighter skin tones, this bronze shimmer shade will look great for a molten bronze lip look.
Your favorite brands and products at accessible prices, with quirks and imperfections and their own story to tell.
Combating unnecessary waste in the beauty industry by purchasing perfectly good products to keep them in circulation for longer.
We’re a movement. A community. A conversation. We’re working with you to have hard conversations and change from the inside out.