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Every product you purchase from This is Beauty helps reduce the environmental impact of the beauty industry. Just because there is an imperfection doesn’t mean the product should end up in landfill. What's inside is perfect!
We only partner with trusted retailers and brands with full traceability back to the manufacturing source. All of our products have their authenticity guaranteed and are put through our 6-point quality control process.
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Enhance and define your curls with Camille Rose Curl Maker Jelly. A sweet defining jelly enriched with smoothing marshmallow and agave extracts. This formula offers a lightweight jelly texture that works to define your curls without leaving them feeling heavy, crunchy or sticky. Helps stimulate hair growth thanks to the addition of Nettle Root. A number of carefully selected gourmet ingredients to create a nourishing and fortifying formula. This defining jelly will quickly become a staple to your daily haircare routine.
Your favorite brands and products at accessible prices, with quirks and imperfections and their own story to tell.
Combating unnecessary waste in the beauty industry by purchasing perfectly good products to keep them in circulation for longer.
We’re a movement. A community. A conversation. We’re working with you to have hard conversations and change from the inside out.