Every product you purchase from This is Beauty helps reduce the environmental impact of the beauty industry. Just because there is an imperfection doesn’t mean the product should end up in landfill. What's inside is perfect!
We only partner with trusted retailers and brands with full traceability back to the manufacturing source. All of our products have their authenticity guaranteed and are put through our 6-point quality control process.
Free shipping on all orders over £25. If your product is less than £25 consider adding more to your basket to take advantage of this offer. Cannot be combined with discount codes.
Combining the hydration of a lip balm with the pigment of a lipstick, the creamy formula leaves your pout feeling soft with a sheer wash of colour. The tinted lip balm is infused with hyaluronic acid to boost moisture and offer a plumping effect. With UV defence, it coats lips in a protective and nourishing veil. A water gloss complex provides a subtle wet-look, while crystal colour micro-pigments promote an even and natural-looking colour. 6. Love Affair 2.6g.
Your favorite brands and products at accessible prices, with quirks and imperfections and their own story to tell.
Combating unnecessary waste in the beauty industry by purchasing perfectly good products to keep them in circulation for longer.
We’re a movement. A community. A conversation. We’re working with you to have hard conversations and change from the inside out.