Every product you purchase from This is Beauty helps reduce the environmental impact of the beauty industry. Just because there is an imperfection doesn’t mean the product should end up in landfill. What's inside is perfect!
We only partner with trusted retailers and brands with full traceability back to the manufacturing source. All of our products have their authenticity guaranteed and are put through our 6-point quality control process.
Free shipping on all orders over £25. If your product is less than £25 consider adding more to your basket to take advantage of this offer. Cannot be combined with discount codes.
Achieve salon quality results with the BLEACH LONDON Natural Brown Permanent Kit.
The hair dye set features a Conditioning Colour Tube, a bottle of Go Lighter Developing Lotion and a ‘Keep It Sealed’ Conditioner Sachet to help you refresh your look. A blend of cocamide and sea silk leaves hair feeling nourished and smooth, adorned with a high-shine finish.
Set Contents:
Conditioning Colour Tube (Mix 1:1) 60ml, Go Lighter Developing Lotion 60ml, Keep It Sealed Conditioner Sachet 20ml
Your favorite brands and products at accessible prices, with quirks and imperfections and their own story to tell.
Combating unnecessary waste in the beauty industry by purchasing perfectly good products to keep them in circulation for longer.
We’re a movement. A community. A conversation. We’re working with you to have hard conversations and change from the inside out.