Every product you purchase from This is Beauty helps reduce the environmental impact of the beauty industry. Just because there is an imperfection doesn’t mean the product should end up in landfill. What's inside is perfect!
We only partner with trusted retailers and brands with full traceability back to the manufacturing source. All of our products have their authenticity guaranteed and are put through our 6-point quality control process.
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Nourish your palms with the Aveeno Skin Relief Moisturising Hand Cream. Powered by a unique Prebiotic Triple Oat Complex, this lotion soothes very dry hands, delivering essential moisture. Lightweight yet rich, the cream is easily absorbed, transforming the skin’s texture from dry and rough to smooth and silky. Working to restore the skin’s natural barriers, the blend strengthens the moisture seal, locking in hydration for a long-lasting effect.
Your favorite brands and products at accessible prices, with quirks and imperfections and their own story to tell.
Combating unnecessary waste in the beauty industry by purchasing perfectly good products to keep them in circulation for longer.
We’re a movement. A community. A conversation. We’re working with you to have hard conversations and change from the inside out.