Every product you purchase from This is Beauty helps reduce the environmental impact of the beauty industry. Just because there is an imperfection doesn’t mean the product should end up in landfill. What's inside is perfect!
We only partner with trusted retailers and brands with full traceability back to the manufacturing source. All of our products have their authenticity guaranteed and are put through our 6-point quality control process.
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Aveeno Baby Daily Care Wipes (72 Wipes) gently cleanse baby's dry and sensitive skin on face and body, leaving it feeling hydrated and protected. Suitable for use even on new-borns, the 99% naturally derived lotion on these wipes is pH-balanced and has been enriched with soothing natural Oat Extract and Aloe to help prevent redness and soothe baby's delicate skin. Free from fragrance, dyes, and alcohol. Paediatrician and dermatologist tested.
Your favorite brands and products at accessible prices, with quirks and imperfections and their own story to tell.
Combating unnecessary waste in the beauty industry by purchasing perfectly good products to keep them in circulation for longer.
We’re a movement. A community. A conversation. We’re working with you to have hard conversations and change from the inside out.