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Every product you purchase from This is Beauty helps reduce the environmental impact of the beauty industry. Just because there is an imperfection doesn’t mean the product should end up in landfill. What's inside is perfect!
We only partner with trusted retailers and brands with full traceability back to the manufacturing source. All of our products have their authenticity guaranteed and are put through our 6-point quality control process.
Free shipping on all orders over £25. If your product is less than £25 consider adding more to your basket to take advantage of this offer. Cannot be combined with discount codes.
Specially formulated for delicate newborn hair, Aveeno Baby’s Daily Care 2-in-1 Shampoo and Conditioner gently cleanses to leave hair feeling smooth and soft. The pH-balanced, lightly scented formula helps to improve manageability for easy, hassle-free combing of your baby’s hair.
Natural oat extract infuses the formula to deliver moisturising and nourishing properties to the hair and scalp. Gentle enough for daily use, the 2-in-1 shampoo and conditioner helps to make bath time a breeze.
Bottle is made with 50 % recycled plastic and is 100% recyclable.
Your favorite brands and products at accessible prices, with quirks and imperfections and their own story to tell.
Combating unnecessary waste in the beauty industry by purchasing perfectly good products to keep them in circulation for longer.
We’re a movement. A community. A conversation. We’re working with you to have hard conversations and change from the inside out.